of the Association:
assessment, preservation and wise use of the natural and
cultural - historical heritage in the cross-border region
Mesta - Nesots.
and popularization of the authentic traditions and customs
in the region
and realization of strategies and projects, stimulating
the sustainable tourist development
of added value for the proposed tourism services and attractions
of the quality of services, development and attainment of
best international standards
promotion and awareness raising in regional, national and
of projects for tourism development in partnership and co-operation
with all interested parties
support and lobbying for all interests in the region's tourism
sector within local, regional, national and EU authorities.
the professional competence and qualification of all staff
employed in tourism through training and exchange of best
of sustainable partnerships between Bulgarian and foreign
partners from allied organizations to help achieve international
of new members and widening of the territorial impact of
cross sector unity in the region to ensure strong positive
competition that helps build vibrant and sustainable economic
Association can provide a range of specific support measures
workshops/seminars and exchange of experience for raising
the professional competence and competitiveness in the tourist
consultancy in business planning, marketing, and management.
development and pro-tem management.
and support for securing investment and external funding
of new tourist attractions, routes and packages.
and advertisement of regional tourism service supply -promotional
materials, Internet promotions, innovative ideas for diversifying
the services, stimulating business to business contact.
of contact exchanges, participation at national and International
tourism exchanges and events.
and improvement of local, cross-border, EU and international
Founder Members of the Association include:
of local authorities, NGOs, local suppliers of tourist products
and service -
hotel and restaurant owners, craftsmen, animators of regional
tourist attractions, media
Incubator - Gotse Delchev
of commerce and Industry - Drama, Greece
groups or associations of municipalities
Smith College, Scotland
for Economic Growth Alliance - VEGA
development Agency - Velingrad and Local economic development
agency - Razlog
and International Agencies for cooperation and sustainable
organizations, media and other.